Higgsfield valued at $5.4bn as Goldman and Intel back AI video start-up Higgsfield, an AI video start-up founded by former Snap executive Alex Mashrabov, has been valued at $5.4 billion after a funding round backed by Goldman Sachs and Intel Capital. The company targets marketing content for businesses, aiming to compete in the generative AI video space. Higgsfield valued at $5.4bn as Goldman and Intel back AI video start-up Source: Financial Times Technology https://www.ft.com/technology Company founded by former Snap executive Alex Mashrabov targets marketing content for businesses Get AI news in your inbox Daily digest of what matters in AI.