# Higgsfield valued at $5.4bn as Goldman and Intel back AI video start-up > Source: > Published: 2026-08-17 04:00:27+00:00 # Higgsfield valued at $5.4bn as Goldman and Intel back AI video start-up Source: [Financial Times Technology](https://www.ft.com/technology)Company founded by former Snap executive Alex Mashrabov targets marketing content for businesses Get AI news in your inbox Daily digest of what matters in AI.