# Higgsfield turns your product into the plot twist in its new Micro Drama Ads

> Source: <https://runtimewire.com/article/higgsfield-micro-drama-ads-ads-studio>
> Published: 2026-11-06 18:32:45+00:00

# Higgsfield turns your product into the plot twist in its new Micro Drama Ads

**Alex Mashrabov's Higgsfield adds eight styles and 44 recreatable story cards to Ads Studio, with the same catalog available through Claude and ChatGPT.**

        By [RuntimeWire Staff](https://runtimewire.com/author/runtimewire-staff)
        · Published 
        · Updated 

Primary source: [Higgsfield AI Newsroom](https://higgsfield.ai/blog/micro-drama-ads-higgsfield-ads-studio)

## Why it matters

Micro Drama Ads gives small marketing teams a repeatable way to produce story-led video variants without casting or filming, while Higgsfield gains a route into Claude and ChatGPT at the moment scripts are written.

Higgsfield co-founder and chief executive [Alex Mashrabov (@alexmashrabov)](https://x.com/alexmashrabov?ref=runtimewire) built his reputation on making faces do impossible things on camera. He co-founded [AI Factory, the computer vision company behind Snapchat's Cameos](https://techcrunch.com/2020/01/03/snapchat-quietly-acquired-ai-factory-the-company-behind-its-new-cameos-feature-for-166m/?ref=runtimewire), before leading generative AI work at Snap, and he started [Higgsfield](https://higgsfield.ai/?ref=runtimewire) with AI researcher Yerzat Dulat and Mahi de Silva.…

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