{"slug": "higgsfield-reportedly-in-talks-to-raise-up-to-500m-at-5b-valuation", "title": "Higgsfield reportedly in talks to raise up to $500M at $5B valuation", "summary": "Higgsfield AI, the generative video platform founded by former Snap executive Alex Mashrabov, is in advanced talks to raise between $300 million and $500 million at a pre-money valuation of $5 billion, with Goldman Sachs and Intel's potential involvement mentioned but unverified, according to reports from June 2026. The company, valued at roughly $1.3 billion in January 2026, has hit an annualized run rate of approximately $200 million, driven largely by social media marketers, and its valuation has quadrupled in five months.", "body_md": "Via bleap.finance\n\n# Higgsfield reportedly in talks to raise up to $500M at $5B valuation\n\nThe AI video startup's valuation has roughly quadrupled since January, fueled by a $200M annualized run rate driven largely by social media marketers.\n\nHiggsfield AI, the generative video platform founded by former Snap executive Alex Mashrabov, is reportedly in advanced negotiations to raise between $300 million and $500 million at a pre-money valuation of $5 billion, with Goldman Sachs and Intel’s potential involvement mentioned, though unverified. The talks surfaced in June 2026. The company was valued at roughly $1.3 billion just five months ago.\n\nMashrabov co-founded Higgsfield in 2023 alongside Yerzat Dulat, building an AI-powered creative suite for video production. The platform handles text-to-video generation, image-to-video conversion, and editing workflows designed for professional use.\n\nThe company launched its browser-based product in 2025 and has since attracted tens of millions of users. Social media marketing accounts for roughly 85% of its user base. Higgsfield reportedly hit an annualized run rate of approximately $200 million shortly after its January funding round.\n\nPrevious backers include Accel, Menlo Ventures, GFT Ventures, and AI Capital Partners.\n\n## The AI video arms race\n\nHiggsfield’s valuation trajectory tells the story clearly: roughly $1 billion in September 2025, $1.3 billion in January 2026, and a target of $5 billion in mid-2026. Competitors include OpenAI’s Sora, Google’s Veo, and Runway.\n\n## What the valuation says about the market\n\nA $5 billion valuation on $200 million in annualized revenue implies a revenue multiple of roughly 25x.\n\n**Disclosure:** This article was edited by Editorial Team. For more information on how we create and review content, see our\n\n[Editorial Policy](https://cryptobriefing.com/editorial-policy/).", "url": "https://wpnews.pro/news/higgsfield-reportedly-in-talks-to-raise-up-to-500m-at-5b-valuation", "canonical_source": "https://cryptobriefing.com/higgsfield-raises-400m-5b-valuation/", "published_at": "2026-08-17 04:46:11+00:00", "updated_at": "2026-08-17 05:11:24.789335+00:00", "lang": "en", "topics": ["generative-ai", "ai-startups", "ai-products"], "entities": ["Higgsfield AI", "Alex Mashrabov", "Goldman Sachs", "Intel", "Accel", "Menlo Ventures", "GFT Ventures", "AI Capital Partners"], "alternates": {"html": "https://wpnews.pro/news/higgsfield-reportedly-in-talks-to-raise-up-to-500m-at-5b-valuation", "markdown": "https://wpnews.pro/news/higgsfield-reportedly-in-talks-to-raise-up-to-500m-at-5b-valuation.md", "text": "https://wpnews.pro/news/higgsfield-reportedly-in-talks-to-raise-up-to-500m-at-5b-valuation.txt", "jsonld": "https://wpnews.pro/news/higgsfield-reportedly-in-talks-to-raise-up-to-500m-at-5b-valuation.jsonld"}}