{"slug": "higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image", "title": "Higgsfield raises $400M at $5.4 billion valuation to scale video and image generation platform", "summary": "Higgsfield Inc. raised $400 million in Series B funding led by DST Global, quadrupling its valuation to $5.4 billion. The generative AI video and image platform, which serves over 30 million users globally, will use the funds to scale its visual reasoning engine and agentic AI products, including Supercomputer, which drove a 42-fold increase in agentic tool use within three months.", "body_md": "### Higgsfield raises $400M at $5.4 billion valuation to scale video and image generation platform\n\nGenerative artificial intelligence video and image creation platform for professionals [Higgsfield Inc.](https://higgsfield.ai/) today announced that it raised $400 million in early-stage funding, quadrupling the company’s valuation to $5.4 billion since its [previous funding round](https://siliconangle.com/2026/01/15/higgsfield-raises-80m-1-3b-valuation-scale-ai-video-platform/) in January.\n\nThe Series B round was led by DST Global, with participation from Tribe Capital, Growth Equity at Goldman Sachs Alternatives, Smash Capital, Fifth Wall, Valor Capital, Intel Capital and over half a dozen existing investors.\n\nHiggsfield is best known for what the company calls a visual reasoning engine for generating and editing media – especially cinematic video, images and voice/audio – using text prompts or references. The company helps professionals with AI tools that deliver visual effects and AI motion, character and scene consistency, and packages that offer what it calls best-in-industry tools on a dedicated cloud platform.\n\n“Every business needs visual content, but creating it at the quality, speed and scale companies demand remains complex and expensive,” said co-founder and Chief Executive Alex Mashrabov. “AI is fundamentally changing that. The next wave of value will be created by the applications that put this technology to work.”\n\nUnder the hood, Higgsfield aggregates AI models including its own proprietary video, image and audio models such as Soul 2.0, its proprietary photorealistic model focused on fashion/editorial imagery and persistent characters, and leading AI models such as Veo 3.1, a powerful video generation model from Google LLC.\n\nThe company said it serves more than 30 million users globally across 238 countries and territories, with the United States representing its largest market. AI agents are one of the company’s largest market drivers, with autonomous capabilities a major force behind adoption of the platform’s products and tools among new customers.\n\nHiggsfield recently launched [Supercomputer](https://higgsfield.ai/supercomputer-intro) in May, an agentic AI product that automates workflows, runs agents and skills. The company said that after the launch, agentic tool use on the platform increased by 42-fold in just three months, leading to more than 20 million content generations per month.\n\nCustomers of Higgsfield include 360 of the Fortune 500 list and the company said its enterprise customer base spans advertising and marketing, media and entertainment, broadcasting, fashion, retail, consumer, technology, finance and pharmaceuticals.\n\n##### Image: Higgsfield\n\n# A message from John Furrier, co-founder of SiliconANGLE:\n\nSupport our mission to keep content open and free by engaging with theCUBE community. **Join theCUBE’s Alumni Trust Network**, where technology leaders connect, share intelligence and create opportunities.\n\n**15M+ viewers of theCUBE videos**, powering conversations across AI, cloud, cybersecurity and more** 11.4k+ theCUBE alumni**— Connect with more than 11,400 tech and business leaders shaping the future through a unique trusted-based network\n\n### Are you an AWS customer? Support SiliconANGLE financially by buying your AWS services from our Marketplace portal page and links: [https://siliconangle.com/aws-marketplace/](https://siliconangle.com/aws-marketplace/)\n\n**About SiliconANGLE Media**\n\n[SiliconANGLE](https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fsiliconangle.com%2F&esheet=54119777&newsitemid=20240910506833&lan=en-US&anchor=SiliconANGLE&index=9&md5=646b1b564e2259100a2b8638aab0a552),\n\n[theCUBE Network](https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.thecube.net%2F&esheet=54119777&newsitemid=20240910506833&lan=en-US&anchor=theCUBE+Network&index=10&md5=7de2a85f95ab4a4a495cede20b8cb1da),\n\n[theCUBE Research](https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fthecuberesearch.com%2F&esheet=54119777&newsitemid=20240910506833&lan=en-US&anchor=theCUBE+Research&index=11&md5=7bb33676722925eb57d588ec343e4f6f),\n\n[CUBE365](https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.cube365.net%2F&esheet=54119777&newsitemid=20240910506833&lan=en-US&anchor=CUBE365&index=12&md5=d310fb35919714e66ad8d42c9c0c1bc6),\n\n[theCUBE AI](https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.thecubeai.com%2F&esheet=54119777&newsitemid=20240910506833&lan=en-US&anchor=theCUBE+AI&index=13&md5=b8b98472f8071b23ebb10ab9a8dd0683)and theCUBE SuperStudios — with flagship locations in Silicon Valley and the New York Stock Exchange — SiliconANGLE Media operates at the intersection of media, technology and AI.\n\nFounded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Our new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.", "url": "https://wpnews.pro/news/higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image", "canonical_source": "https://siliconangle.com/2026/08/17/higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image-generation-platform/", "published_at": "2026-08-17 15:50:29+00:00", "updated_at": "2026-08-17 16:13:19.298902+00:00", "lang": "en", "topics": ["generative-ai", "ai-products", "ai-agents", "ai-startups"], "entities": ["Higgsfield Inc.", "DST Global", "Tribe Capital", "Goldman Sachs Alternatives", "Smash Capital", "Fifth Wall", "Valor Capital", "Intel Capital"], "alternates": {"html": "https://wpnews.pro/news/higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image", "markdown": "https://wpnews.pro/news/higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image.md", "text": "https://wpnews.pro/news/higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image.txt", "jsonld": "https://wpnews.pro/news/higgsfield-raises-400m-at-5-4-billion-valuation-to-scale-video-and-image.jsonld"}}