{"slug": "google-s-pixel-11-launch-event-is-set-for-august-12-with-possible-price", "title": "Google's Pixel 11 launch event is set for August 12, with possible price increases", "summary": "Google's Pixel 11 launch event is set for August 12 in New York City, with possible price increases due to an AI-driven component shortage. Leaks suggest the base storage will double to 256GB, but European prices may rise by 100 euros across models.", "body_md": "Google has announced its next Made By Google event, taking place on August 12 in New York City. Google’s invite doesn’t name names, but the imagery clearly shows a new Pixel phone that looks a whole lot like last year’s phone. Some new rumors, however, suggest the updated phones will come with inflated price tags courtesy of the [AI-driven component shortage](https://arstechnica.com/gadgets/2026/01/high-ram-prices-mean-record-setting-profits-for-samsung-and-other-memory-makers/).\n\nThe sleek lines of the phone in the teaser image are a dead ringer for Google’s last few Pixel phones, and that matches some early rumors. Google’s new phones will have similar shapes, with the Pro and Pro Fold models perhaps shaving off a little thickness. The most notable design change will probably be the rumored “Pixel Glow” lights, a rear-facing notification and status light.\n\n[Recent reports](https://www.androidauthority.com/google-pixel-11-storage-colors-price-leak-3684868/) claim that Google is finally doing away with the base 128GB storage option for the smaller phones. In 2025, both the Pixel 10 and Pixel 10 Pro started at 128GB of storage, a bit lacking for a modern flagship device at a time when people don’t upgrade as often. Google will reportedly move to 256GB as the base storage for both phones.\n\nThe leaks also include alleged pricing for the European market, but that’s offset by the higher (by 100 Euros) base storage for the Pixel 11 and Pixel 11 Pro, which will apparently start at 999 and 1,199 euros, respectively. That’s the same as the 256GB upgrades last year, but there won’t be a cheaper storage option this time around. The Pixel 11 Pro XL and Pixel 11 Pro Fold are also getting 100 Euros more expensive at the base 256GB level, making it a straight price increase.", "url": "https://wpnews.pro/news/google-s-pixel-11-launch-event-is-set-for-august-12-with-possible-price", "canonical_source": "https://arstechnica.com/gadgets/2026/07/googles-pixel-11-launch-event-is-set-for-august-12-with-possible-price-increases/", "published_at": "2026-07-07 19:08:34+00:00", "updated_at": "2026-07-07 19:30:52.908231+00:00", "lang": "en", "topics": ["ai-products", "ai-infrastructure"], "entities": ["Google", "Pixel 11", "Pixel 10", "Samsung"], "alternates": {"html": "https://wpnews.pro/news/google-s-pixel-11-launch-event-is-set-for-august-12-with-possible-price", "markdown": "https://wpnews.pro/news/google-s-pixel-11-launch-event-is-set-for-august-12-with-possible-price.md", "text": "https://wpnews.pro/news/google-s-pixel-11-launch-event-is-set-for-august-12-with-possible-price.txt", "jsonld": "https://wpnews.pro/news/google-s-pixel-11-launch-event-is-set-for-august-12-with-possible-price.jsonld"}}