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[ARTICLE · art-42381] src=indianexpress.com ↗ pub= topic=artificial-intelligence verified=true sentiment=· neutral

Google rejects claims of AI in Search hurting web traffic

Google has denied claims that its AI-powered Search features are reducing web traffic, stating that the technology actually drives more quality clicks to websites. The company's response comes amid publisher concerns that AI-generated summaries may diminish organic traffic.

read1 min views1 publishedJun 28, 2026

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