{"slug": "google-ads-api-releases-twice-per-month-going-forward", "title": "Google Ads API Releases Twice Per Month Going Forward", "summary": "Google is moving the Google Ads API to two releases per month starting with version v26, doubling the monthly cadence it adopted last year, the company said in a Google Ads Developer Blog post. Google said the faster schedule gives \"your automated agents and workflows near-instant access to cutting-edge features,\" and noted v27 will have fewer minor version releases because it falls during the holiday season in January.", "body_md": "Google Ads is planning on pushing twice as many Google Ads API updates for the remainder of this year and into 2027 compared to [its previous schedule](https://www.seroundtable.com/google-ads-api-2026-releases-40059.html). Last year, Google said it would release an Ads API update monthly and now Google is switching that to two updates per month.\n\nGoogle [wrote](https://ads-developers.googleblog.com/2026/10/google-ads-api-release-and-sunset.html), \"Last year, we shifted to a monthly release schedule for the Google Ads API to provide you faster API access to Ads features available in the Google Ads UI. As we enter a new agentic era where speed and agility are paramount, we are thrilled to accelerate our launch timelines even further - moving to two Google Ads API releases per month starting from version v26!\"\n\nGoogle added, \"This faster cadence gives your automated agents and workflows near-instant access to cutting-edge features, allowing you to stay ahead of the curve, reduce time-to-market, and innovate with unprecedented efficiency.\"\n\nHere is the Google Ads API release schedule for 2026-2027:\n\nThese are the annotations:\n\n- * Estimated and subject to change.\n- ** We may skip this release because it falls during the holiday season.\n- *** v27 has fewer minor version releases because it falls during the holiday season (January)\n\nForum discussion at [X].", "url": "https://wpnews.pro/news/google-ads-api-releases-twice-per-month-going-forward", "canonical_source": "https://www.seroundtable.com/google-ads-api-twice-a-month-42303.html", "published_at": "2026-10-16 11:11:00+00:00", "updated_at": "2026-10-16 11:42:17.581754+00:00", "lang": "en", "topics": ["developer-tools", "ai-agents"], "entities": ["Google", "Google Ads API", "Google Ads Developer Blog", "v26", "v27"], "also_reported_by": [], "alternates": {"html": "https://wpnews.pro/news/google-ads-api-releases-twice-per-month-going-forward", "markdown": "https://wpnews.pro/news/google-ads-api-releases-twice-per-month-going-forward.md", "text": "https://wpnews.pro/news/google-ads-api-releases-twice-per-month-going-forward.txt", "jsonld": "https://wpnews.pro/news/google-ads-api-releases-twice-per-month-going-forward.jsonld"}}