Forging India's Digital Future: Elastic{ON} Comes to Mumbai

Elastic will host its first Elastic{ON} event in Mumbai on 30 September 2026, focusing on search, full-stack observability, and security as the foundation for agentic AI. The event comes as India's regulators, including the Reserve Bank of India, SEBI, and IRDAI, tighten requirements for technology risk management and resilience, pushing enterprises toward unified visibility.

Forging India's Digital Future: Elastic{ON} Comes to Mumbai Join us on 30 September as we explore search, full-stack observability, and security, and how Elastic acts as the context engine that grounds agentic AI in your enterprise data, transforming regulatory mandates and data into an AI advantage. India’s digital ecosystem is undergoing a monumental shift, and it is happening in more places at once than ever before. That’s why we are bringing Elastic{ON} to Mumbai https://www.elastic.co/events/elasticon/mumbai for the very first time on 30 September 2026. As the financial capital of India, Mumbai is where technology meets scale, governance, and business impact. From public sector organisations and massive diversified conglomerates to premier financial institutions, digital leaders across the country are navigating a rapidly evolving operational landscape. Whether you are managing complex hybrid infrastructures or driving customer-facing digital innovations, one message is becoming undeniably clear: In order to build resilient, reliable, and secure systems, you need full-stack observability, modern security, and the ability to retrieve the right context from your own data the moment someone or something asks for it. That last requirement is the one that has changed most. Search used to be how people found information; it is now how AI agents ground their reasoning before they act, which means observability, security, and AI all rest on the same foundation. There are three things converging on Indian enterprises at once, so let me take each in turn. The new mandate: Why full-stack observability matters now Last month, the Reserve Bank of India replaced its supervisory rulebook, retiring hundreds of circulars in favour of consolidated Master Directions https://www.rbi.org.in/Scripts/BS ViewMasterDirections.aspx?did=402 on cybersecurity, technology risk, resilience, and assurance. This is not a financial services story. SEBI and IRDAI have moved the same way, and regulators well beyond India are converging on the same expectations. That is, the board owns technology and cyber risk, business continuity and disaster recovery have to be formally tested rather than asserted, and evidence has to be produced on demand. The message is clear: Siloed visibility is no longer enough. Institutions need a unified, end-to-end view across every layer of technology in real time. Last year, the Reserve Bank of India consolidated its supervisory rulebook into the RBI Information Technology Governance, Risk, Controls and Assurance Practices Master Directions https://www.rbi.org.in/Scripts/BS ViewMasterDirections.aspx?did=402 effective April 2024 — a signal that enterprise regulation is shifting across sectors. SEBI, IRDAI, and regulators globally are raising the same aforementioned expectations. Again, siloed visibility is no longer enough, and organisations that treat this as someone else's problem today will find themselves behind the curve sooner than they expect. Most organisations aren't starting from zero. They have logs here, APM there, and metrics somewhere else. The challenge is bringing them all together, and that's exactly where Elastic can help. Getting that foundation right is also the precondition for agentic AIOps. An agent can only triage an incident if it can retrieve the right logs, traces, and metrics with the right context in seconds. Full-stack observability will be a key part of the conversation at Elastic{ON} Mumbai with practical advice and support on how to make it achievable. Strengthening security and digital resilience Cybersecurity remains a top priority across every boardroom in India. And the regulatory picture is tightening in step. SEBI's mandate for formal SOC audits is one example of a broader sweep of reforms across financial services, insurance, and beyond, pushing organisations to move from asserting security to proving it. India has also introduced a mandatory six-hour incident reporting window, turning detect-and-respond from an aspiration into a hard deadline. As enterprise attack surfaces expand with rapid cloud adoption, security teams face the challenge of analysing massive volumes of data without introducing operational silos or skyrocketing costs. Meeting a clock like that is a data problem before it is a security problem. Security and observability share a foundational requirement: clean, structured data at scale. By unifying SIEM, endpoint security, and cloud security, organisations can eliminate data silos between SOC analysts and DevOps engineers. At Elastic{ON} Mumbai, we will showcase how search-powered AI accelerates threat detection, automates incident response, and helps security teams protect critical operations. We will also look at what agentic AI actually changes in the SOC, including analysts investigating in natural language instead of query syntax and agents that are only as trustworthy as the context they can retrieve and cite. Search and agentic AI: Moving from AI hype to practical enterprise context Beyond security and observability, the conversation dominating C-suites across India today is agentic AI. India's scale and diversity place unique demands on AI systems with hundreds of millions of digitally connected citizens, dozens of languages, and urban and regional markets with very different needs. And with the Digital Personal Data Protection Act now moving into phased compliance, every enterprise handling personal data faces real constraints around consent, breach notification, and data transfers. For agentic AI to be viable at scale in India, it has to be built on a foundation that is not just capable, but provably safe and auditable. This shifts the conversation from what AI can do to whether your data infrastructure can support it responsibly. That's where proprietary data integration and context become the real differentiator between an experimental AI project and something production-ready. At Elastic{ON} Mumbai, we will demonstrate how the Elasticsearch Platform serves as the context engine for agentic AI. We bring together semantic search, context engineering, and modern search so that organisations can implement AI that is safe, accurate, and scalable across search, security, and observability. What to expect at Elastic{ON} Mumbai Held at the JW Marriott Mumbai Sahar on 30 September 2026, Elastic{ON} Mumbai brings together tech leaders, developers, SREs, DevSecOps professionals, and CXOs for a full day of innovation, technical deep dives, and real-world collaboration. Here is how you can make the most of the agenda: Keynotes and product announcements: Hear directly from Elastic executive leadership and global product experts as they reveal new features, roadmap innovations, and strategies for leveraging agentic AI across enterprise workflows. Full-stack observability deep dives: Learn how to modernise data platforms, unify telemetry, and meet complex regulatory and data sovereignty standards while maintaining peak performance. We will also walk through what your deployment options actually look like under data localisation rules: Elastic Cloud in the Mumbai region, self-managed, or fully air-gapped. Security breakouts: Meet the SOC that never sleeps. Agentic triage, Attack Discovery, and autonomous forensic investigation close the gap between alert and action. We'll get into what Alert Zero actually looks like when you're working against reporting windows like CERT-In's six-hour deadline — the kind of clocks regulators are increasingly setting across industries. Search and AI breakouts: Learn about using Elasticsearch as the context infrastructure for AI to combine hybrid retrieval, a vector database you can deploy in minutes and scale to billions, Jina models, and more accurate agent results at lower cost. Hands-on workshops and Capture the Flag : Join three 90-minute labs run alongside the main stage: Smarter Agents , Sharper Search , Observability in the Age of AI , and an Agentic SOC workshop. We close with a Capture the Flag competition. Customer and partner insights: Hear practical advice and real-world lessons from leading Indian enterprises, hyperscalers, and global system integrators. Innovating for local impact: NASSCOM hackathon India’s strength lies in its immense talent pool and its unique capability to build solutions for real-world complexity. A key highlight leading up to our main event is the Forge the Future Hackathon , organised in close collaboration with Nasscom, Sarvam, and Hack Culture. Through this hackathon partnership, we are bringing together top developers, engineers, and innovators to solve critical challenges across AI, digital access, and technological innovation. We encourage our local developer and tech community to step forward, build on Elastic, and tackle real-world challenges ahead of the conference. Learn more and register your team here https://elastic.hackculture.io/ . The winners will be announced on the main stage in Mumbai. Final thoughts I've been in technology leadership in India for a long time. I've seen cycles of hype come and go. I've also seen the moments when real transformation actually happens. What's different now is the convergence. The RBI mandate creates urgency for observability. The threat landscape creates urgency for security. And agentic AI creates an opportunity but only for organisations that have their data infrastructure in order. All three rest on the same foundation: the ability to search your own data and hand the right context to whoever or whatever is asking. Those three things are arriving at the same time, and the organisations that navigate them well in the next 18 months will be in a fundamentally different position from those that don't. That's what we'll be talking about in Mumbai, not theory but practical paths forward. I look forward to seeing you there. Register now for Elastic{ON} Mumbai https://www.elastic.co/events/elasticon/mumbai . The release and timing of any features or functionality described in this post remain at Elastic's sole discretion. Any features or functionality not currently available may not be delivered on time or at all.