EU begins enforcing AI Act, putting AI models under the microscope On 2 August 2026, the European Commission's AI Office and national authorities began enforcing the AI Act, introducing transparency rules that require AI systems to disclose when users interact with AI and when content is AI-generated or altered. Chatbots must identify as automated, and deepfakes must be labeled. Europe’s fight to regulate AI models moved from paper to practice on 2 August 2026, when the European Commission’s AI Office and national authorities began enforcing the AI Act. On the same date, new transparency rules took effect, requiring certain AI systems to tell users when they’re interacting with AI and when content has been generated or altered by it. Under these rules, chatbots have to identify themselves as automated systems, deepfakes need a label, … More https://www.helpnetsecurity.com/2026/08/04/eu-ai-act-enforcement-ai-models/ The post EU begins enforcing AI Act, putting AI models under the microscope https://www.helpnetsecurity.com/2026/08/04/eu-ai-act-enforcement-ai-models/ appeared first on Help Net Security https://www.helpnetsecurity.com .