# Could AI Unlock A New Internet Of Brand Partnerships?

> Source: <https://www.machinebrief.com/news/could-ai-unlock-a-new-internet-of-brand-partnerships-kh9w>
> Published: 2026-08-17 11:15:00+00:00

# Could AI Unlock A New Internet Of Brand Partnerships?

By Tejas Manohar, Forbes Councils MemberSource:

[Forbes Innovation](https://www.forbes.com/innovation/)If AI can reduce the friction involved in partnership execution, brands may have a greater incentive to collaborate directly across different networks and ecosystems.

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