{"slug": "commission-publishes-code-of-practice-on-marking-and-labelling-ai-generated", "title": "Commission publishes Code of Practice on marking and labelling AI-generated content", "summary": "The European Commission published a voluntary Code of Practice outlining steps for providers and deployers of generative AI to comply with the AI Act's transparency obligations, which take effect on 2 August 2026. The Code requires clear labelling for deepfakes, AI-generated text on public-interest matters, and interactions with AI systems like chatbots. These measures aim to help people identify AI-generated or manipulated content, reducing risks of deception and manipulation.", "body_md": "The Code is voluntary and sets out practical steps to help **providers **and **deployers **of generative artificial intelligence (AI) systems meet the [ AI Act](https://digital-strategy.ec.europa.eu/en/policies/regulatory-framework-ai) transparency obligations that will apply from 2 August 2026.\n\nFrom that date, the AI Act will require clear labelling in key cases. **D****eepfakes **and **AI-generated or AI-manipulated text published on matters of public interest **must be clearly labelled. Users must also be informed when they are interacting with an **interactive AI system**, such as a chatbot. These transparency requirements help people recognise when content has been generated or altered by AI, reducing the risk of deception and manipulation.\n\nRead the [press release](https://ec.europa.eu/commission/presscorner/detail/en/ip_26_1328) and find more information:", "url": "https://wpnews.pro/news/commission-publishes-code-of-practice-on-marking-and-labelling-ai-generated", "canonical_source": "https://digital-strategy.ec.europa.eu/en/news/commission-publishes-code-practice-marking-and-labelling-ai-generated-content", "published_at": "2026-06-10 11:13:20+00:00", "updated_at": "2026-06-11 18:59:47.167638+00:00", "lang": "en", "topics": ["ai-policy", "generative-ai", "ai-safety", "ai-ethics"], "entities": ["European Commission", "AI Act"], "alternates": {"html": "https://wpnews.pro/news/commission-publishes-code-of-practice-on-marking-and-labelling-ai-generated", "markdown": "https://wpnews.pro/news/commission-publishes-code-of-practice-on-marking-and-labelling-ai-generated.md", "text": "https://wpnews.pro/news/commission-publishes-code-of-practice-on-marking-and-labelling-ai-generated.txt", "jsonld": "https://wpnews.pro/news/commission-publishes-code-of-practice-on-marking-and-labelling-ai-generated.jsonld"}}