{"slug": "cate-blanchett-is-taking-on-ai", "title": "Cate Blanchett is taking on AI", "summary": "Cate Blanchett launched the Human Consent Registry at the European Parliament, a free website that allows individuals to protect their likeness from unauthorized AI use. The tool, presented with MEP Eva Maydell and director Steven Soderbergh, lets users permit or prohibit AI use of their name, image, voice, and movement.", "body_md": "## The acclaimed Australian actor presented her Human Consent Registry at the European Parliament. The tool allows people to protect their likeness from being used by AI.\n\nCate Blanchett is pursuing her crusade against unregulated usage of artificial intelligence. On Tuesday, [ the Australian actor and producer](https://www.euronews.com/culture/2025/01/30/cate-blanchett-launches-100000-grant-for-refugee-filmmakers-amid-trumps-immigration-crackd) launched a free website allowing anyone to protect their identity from being used by AI systems.\n\nThe star presented the Human Consent Registry at an event hosted at the European Parliament in Brussels by Bulgarian MEP Eva Maydell, also attended by director Steven Soderbergh.\n\n“Your identity is your IP in the age of AI, and every person deserves the right to decide how AI can or cannot use it,” said Blanchett, who co-founded RSL Media, a nonprofit working to build consent tools related to AI use.\n\nThe organisation’s new registry provides users with the possibility to allow - with or without terms - or prohibit AI use of their name, image, voice, likeness and movement among other personal attributes.\n\nThe tool is available to all individuals as well as third parties like agents and managers. It should eventually allow people to protect their works of arts, characters or brands, RSL media said in a statement.\n\nEuropean People’s Party lawmaker Eva Maydell described the Human Consent Registry as “a tool that makes rights transparent, scales trust, and keeps human creativity at the centre of technological progress.”\n\nCate Blanchett’s registry is just the latest step in the actor’s battle to address consent issue in AI usage.\n\nIn March 2025, the star joined Paul McCartney, Ben Stiller and more than 400 celebrities and artists who sent an open letter to Donald Trump, [ urging his administration to not roll back copyright protections](https://www.euronews.com/culture/2025/03/21/more-than-400-artists-send-letter-to-trump-over-ai-companies-exploiting-copyrighted-works).\n\nThe letter challenged arguments from tech giants like OpenAI and Google that US copyright law should allow AI companies to train their systems on copyrighted works without permission or compensation to rights holders.\n\nMany artists have since spoken out against unlicenced AI use of their work and likeness. On Monday, [ singer SZA slammed musicians supporting “this degenerate shit,”](https://www.euronews.com/culture/2026/06/22/sza-hits-out-at-disgusting-ai-music-after-discovering-her-songs-were-used-in-ai-training) after having discovered that more than 200 of her songs had been used to train AI.\n\nSome even took drastic action, like actor Matthew McConaughey, [ who trademarked his image and voice](https://www.euronews.com/culture/2026/01/16/alright-alright-alright-matthew-mcconaughey-trademarks-iconic-catchphrase-to-stop-ai-misus), including his iconic “alright, alright, alright” catchphrase.\n\nCate Blanchett’s launch of RSL media in May received wide support from Hollywood powerhouses including [ Javier Bardem](https://www.euronews.com/culture/2025/09/15/free-palestine-javier-bardem-wears-keffiyeh-at-emmys-and-calls-gaza-situation-a-genocide),\n\n[,](https://www.euronews.com/culture/2023/02/06/grammy-awards-2023-viola-davis-achieves-egot-what-is-it-and-who-else-has-the-title)\n\n**Viola Davis**[,](https://www.euronews.com/culture/2025/09/09/why-is-donald-trump-taking-shots-at-tom-hanks)\n\n**Tom Hanks**[and](https://www.euronews.com/culture/2025/07/26/helen-mirren-turns-80-celebrating-the-remarkable-career-of-the-queen-of-british-acting-roy)\n\n**Helen Mirren**[.](https://www.euronews.com/culture/2026/04/23/meryl-streep-would-we-have-fashion-without-gay-people)\n\n**Meryl Streep**“AI technologies are expanding rampantly, essentially unchecked and unregulated,” Blanchett said in a statement presenting her organisation.\n\n“In order for humans to remain in front of these technologies, consent must be the first consideration.”\n\n[Go to accessibility shortcuts](#accessibility-bar__menu)", "url": "https://wpnews.pro/news/cate-blanchett-is-taking-on-ai", "canonical_source": "https://www.euronews.com/culture/2026/06/24/cate-blanchett-launches-free-tool-to-help-people-protect-identity-from-ai", "published_at": "2026-06-28 11:09:45+00:00", "updated_at": "2026-06-28 11:34:51.482055+00:00", "lang": "en", "topics": ["ai-ethics", "ai-policy", "ai-safety"], "entities": ["Cate Blanchett", "European Parliament", "Eva Maydell", "Steven Soderbergh", "RSL Media", "OpenAI", "Google", "Paul McCartney"], "alternates": {"html": "https://wpnews.pro/news/cate-blanchett-is-taking-on-ai", "markdown": "https://wpnews.pro/news/cate-blanchett-is-taking-on-ai.md", "text": "https://wpnews.pro/news/cate-blanchett-is-taking-on-ai.txt", "jsonld": "https://wpnews.pro/news/cate-blanchett-is-taking-on-ai.jsonld"}}