Calmstats • See which traffic pays Calmstats launched a website analytics product that attributes each visit to the revenue it generates, matching Polar, Stripe, Whop and Shopify payments to the visitor and session that produced them. The company's sample dashboard reports $54,390 in attributed revenue from 46,700 visitors at a 2.38% conversion rate, and cites $6,120 in sales from 2,318 visitors arriving via ChatGPT, Claude, Perplexity and Gemini this month. Calmstats says the 2 KB script sets no cookies, uses a site-scoped local-storage ID, honors Do Not Track, and that an API and MCP server are coming soon. See which traffic actually pays Calmstats attributes every visit to the revenue it brings in, so you know which channel, campaign and AI assistant sends paying customers. Free planNo cookiesPayment integrations Attributed revenue Visitors Conversion $54,390 attributed revenue from 46,700 visitors, 2.38% conversion, filtered to all sources. Revenue over time Every report ends in revenue Pageviews tell you what happened. Calmstats tells you what it was worth. 1 Track Your Site Visitors In Realtime Traffic Peak · Thu · 720 visitors Top path to purchase 1. x.com?ref=launch 2. /blog/launch 3. /pricing 4. Payment+$49 38 customers · $1,862 from this path Signup funnel Biggest drop: Visits to Signups 75% . Tap a step for detail. Median time to convert: 2d 4h Sources $1,240 revenue from x.com · 44% of total Scroll depth 63% AI crawlers today - GPTBotOpenAI · training412Verified - ClaudeBotAnthropic · training268n/a - PerplexityBotPerplexity · search131Verified 7 suspicious requests kept out of the numbers Also in every plan - GoalsTrack signups, upgrades or any custom event, with conversion rate and revenue per goal. - VisitorsCountries, devices, browsers and pages, filterable with one click from any report. - Social and XMentions of your site on X and the traffic each post sends. - Alerts and digestAn email when traffic drops, goals spike or a payment lands, plus a weekly summary. - Shared dashboardsPublish a read-only dashboard for your team, investors or the public. - API and MCPComing soonPull your numbers into scripts or ask your AI assistant about them through the MCP server. From visit to revenue in three steps 1. Add one script tagPaste a 2 KB snippet into your site. Calmstats checks the install for you and starts counting visits, sources and campaigns right away. 2. Connect your paymentsLink Polar, Stripe, Whop or Shopify and every payment is matched to the visitor and session that led to it, including the first touch and the last. 3. See what earnsRevenue, conversion rate and revenue per visitor for every channel, campaign, page and referrer, so you know where to double down. Stop guessing which marketing works Every Polar, Stripe, Whop and Shopify payment is matched to the visitor who made it, so each channel, campaign and referrer carries its real revenue, not just its clicks. Top sources by revenue - Newsletter · launch v21,240 visitors$9,860+22.4% - Google Organic 8,730 visitors$7,410+4.1% - news.ycombinator.com3,120 visitors$2,040−8.3% - Revenue, conversion rate and revenue per visitor for every source - First-touch and session attribution side by side - Refunds netted out, currencies kept separate Revenue per visitor $7.95 from the launch newsletter, against $0.85 from Google Visitors from AI assistants 2,318 and $6,120 in sales from ChatGPT, Claude, Perplexity and Gemini this month Respectful by design Calmstats measures your site without following people around the web. - No cookiesA site-scoped ID in local storage, never shared across sites. - Do Not TrackHonoured when you turn it on. - Your dataNever sold or shared with advertisers. - 2 KB scriptGzipped and loaded with defer. Revenue per day Revenue by channel - Google Organic 31,204$32,480 - Newsletter6,912$21,960 - ChatGPT4,388$12,730 - X Twitter 9,145$8,120 Live in two minutes One deferred script tag, about 2 KB gzipped, works with any site or framework. Single-page apps are tracked automatically, and Calmstats checks your install so you know it is counting. One script Before