{"slug": "caa-urges-meta-to-tighten-muse-image-likeness-protections", "title": "CAA Urges Meta to Tighten Muse Image Likeness Protections", "summary": "Creative Artists Agency (CAA) urged Meta to strengthen protections for users' name, image, likeness, voice and creative work after criticism of the new Muse image generator, stating that no one's likeness should be used without clear consent. Meta launched Muse across its platforms including Instagram and WhatsApp, with broader rollout planned.", "body_md": "For practitioners, disputes over likeness controls matter because they affect consent workflows for training and inference, downstream content moderation, and how image-generation tools are adopted by creators and platforms. Creative Artists Agency (CAA) urged **Meta** to strengthen protections for users' name, image, likeness, voice and creative work after criticism of the new **Muse** image generator, saying \"No one's name, image, likeness, voice or creative work should be used by any third party, including AI models, without clear, documented consent,\" the agency wrote in a statement to TheWrap. **Meta** launched the Muse Image AI generator on Tuesday and made it available across the Meta AI app, **Instagram** and **WhatsApp**, with broader rollout to Facebook and Messenger planned, according to Yahoo. A representative for Meta did not immediately respond to TheWrap's request for comment, TheWrap reports.", "url": "https://wpnews.pro/news/caa-urges-meta-to-tighten-muse-image-likeness-protections", "canonical_source": "https://letsdatascience.com/news/caa-urges-meta-to-tighten-muse-image-likeness-protections-019cecdf", "published_at": "2026-07-09 01:59:49+00:00", "updated_at": "2026-07-09 02:45:34.130040+00:00", "lang": "en", "topics": ["ai-ethics", "ai-policy", "generative-ai", "ai-products"], "entities": ["Creative Artists Agency", "Meta", "Muse", "Instagram", "WhatsApp", "TheWrap", "Yahoo"], "alternates": {"html": "https://wpnews.pro/news/caa-urges-meta-to-tighten-muse-image-likeness-protections", "markdown": "https://wpnews.pro/news/caa-urges-meta-to-tighten-muse-image-likeness-protections.md", "text": "https://wpnews.pro/news/caa-urges-meta-to-tighten-muse-image-likeness-protections.txt", "jsonld": "https://wpnews.pro/news/caa-urges-meta-to-tighten-muse-image-likeness-protections.jsonld"}}