{"slug": "building-the-new-digital-experience-with-ai-starts-with-engineering-quality-into", "title": "Building The New Digital Experience With AI Starts With Engineering Quality Into It", "summary": "Asad Khan, a Forbes Councils member, argues in a Forbes Innovation piece that engineering quality must be treated as a design decision made alongside system architecture when AI writes code, assembles interfaces and runs interactions. Khan writes that in such systems quality stops being a phase and becomes a structural choice. The article contains no specific figures, dates or named products.", "body_md": "# Building The New Digital Experience With AI Starts With Engineering Quality Into It\n\nBy Asad Khan, Forbes Councils MemberSource: \n\n[Forbes Innovation](https://www.forbes.com/innovation/)\nIn a system where AI writes the code, assembles the interface and runs the interactions, quality stops being a phase and becomes a design decision made alongside the architecture.\n\nGet AI news in your inbox\n\nDaily digest of what matters in AI.", "url": "https://wpnews.pro/news/building-the-new-digital-experience-with-ai-starts-with-engineering-quality-into", "canonical_source": "https://www.machinebrief.com/news/building-the-new-digital-experience-with-ai-starts-with-engi-0gr0", "published_at": "2026-09-11 14:15:00+00:00", "updated_at": "2026-09-11 14:45:03.790581+00:00", "lang": "en", "topics": ["artificial-intelligence", "ai-products", "developer-tools"], "entities": ["Asad Khan", "Forbes", "Forbes Councils", "Forbes Innovation"], "alternates": {"html": "https://wpnews.pro/news/building-the-new-digital-experience-with-ai-starts-with-engineering-quality-into", "markdown": "https://wpnews.pro/news/building-the-new-digital-experience-with-ai-starts-with-engineering-quality-into.md", "text": "https://wpnews.pro/news/building-the-new-digital-experience-with-ai-starts-with-engineering-quality-into.txt", "jsonld": "https://wpnews.pro/news/building-the-new-digital-experience-with-ai-starts-with-engineering-quality-into.jsonld"}}