Build a website for AI pics for dating apps in 20 hours, launched ads, failed

A developer built a website in 20 hours that uses AI to generate dating-app profile photos from user selfies, spending $202 on Google Ads that yielded 123 clicks (8.0% CTR, $1.64 per click), 37 free photo generations, and only 2 purchases. The project failed to achieve a good conversion rate, but the developer plans to try Meta Ads by copying competitor creatives from the Meta Ads Library.

Build a website for AI pics for dating apps in 20 hours, launched ads, failed I had some free google cloud credits included nano banana for AI gen photos Build a simple website - user uploads a selfie, receiving cool pics for dating apps with his face + he can edit photos with promts. 3 photos with watermarks for free, after that pack with 25 photos for 9,99$, In the backend its prefiltered cool photos + face recognition in order to return only photos with a good simularity. End result - $202 spent, funnel - 123 clicks 8,0% CTR, $1,64 per click 37 made free photos, 2 purchases I want to try Meta Ads as well, I like the idea that you could check meta ads library for competitor's creatives video and pics and copy those which are running for a long time. Nobody will run a creative for a long time if it doesnt have a good ROI. I want to try this Expirience from this project - it seems like its not that diffucult now a days to launche google ads via google ads API and claude, I had pretty good metrics CTR and cost per click . The question is how to achive good conversion ration on the website Comments URL: https://news.ycombinator.com/item?id=49013715 https://news.ycombinator.com/item?id=49013715 Points: 1 Comments: 0