cd /news/artificial-intelligence/booking-s-ceo-says-ai-will-have-a-hu… · home topics artificial-intelligence article
[ARTICLE · art-93381] src=businessinsider.com ↗ pub= topic=artificial-intelligence verified=true sentiment=· neutral

Booking's CEO says AI will have a 'human cost' — and he wants every employee to be 'AI literate' in case their job goes away

Booking Holdings CEO Glenn Fogel said on the 'Grit' podcast that AI will have a 'human cost' and that he wants every employee to be 'AI literate' in case their jobs are eliminated. Fogel predicted investment banks could hire significantly fewer entry-level analysts as AI takes on more work, and warned of 'significant rough waters ahead.'

read1 min views1 publishedAug 12, 2026
Booking's CEO says AI will have a 'human cost' — and he wants every employee to be 'AI literate' in case their job goes away
Image: Businessinsider (auto-discovered)

AI could make building your vacation itinerary easier — Booking Holdings CEO Glenn Fogel says it could also make some careers harder.

Fogel, the chief executive of the company behind booking.com, discussed AI's potential impact on workers in an episode of the "Grit" podcast released Monday.

"Unfortunately, we're always thinking, 'What are the changes in our workforce going to be due to the benefits of AI?'" he said. "There's a cost, a human cost to that."

Fogel's comments come as executives continue to chart very different paths for human employment as AI improves. Some companies have explicitly tied AI to job cuts, while Anthropic's CEO Dario Amodei famously warned that 50% of entry-level white-collar jobs could be eliminated in the next five years.

Others — like Grindr CEO George Arison — said the tech allows companies to increase output without making major changes to headcount.

Fogel said he had made clear to Booking's head of human resources that he wants "every single employee" to become "AI literate" and able to use the tools.

"If such things happen that this person's job role is no longer necessary, and we can find another spot for that person, at least that person now has been developed so they will have a better opportunity going forward somewhere else," he said.

A Booking Holdings spokesperson told Business Insider that the company's push to make AI literacy a "foundational capability" is ongoing, not a onetime program with a fixed end date.

Fogel said the employment challenge won't be limited to Booking. He predicted investment banks, for example, could hire significantly fewer entry-level analysts in the future as AI takes on more work.

"I think we'll have some significant rough waters ahead of us," he said.

── more in #artificial-intelligence 4 stories · sorted by recency
── more on @booking holdings 3 stories trending now
sponsored brought to you by zahid.host 4,200+ EU-deployed projects
reading about agents? ship yours in a single git push.

Run your AI side-project on zahid.host

EU-based hosting, git-push deploys, automatic HTTPS, no cold starts. Free tier with a custom domain — perfect for shipping the agent you just read about.

$git push zahid main
Live at https://your-agent.zahid.host
Get free account → Pricing
from €0/mo · no card required
LIVE [news/booking-s-ceo-says-a…] indexed:0 read:1min 2026-08-12 ·