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Asia's chip darlings are getting crushed after a blockbuster run

Asia's AI chip rally is unraveling as investors balk at sky-high valuations and rising market volatility. Japan's Kioxia has lost half its value since peaking after a blockbuster AI-fueled stock surge, while Samsung and SK Hynix have each shed about a third of their value. South Korea is cracking down on speculative trading after AI chip stocks fueled a market frenzy.

read2 min views1 publishedJul 17, 2026
Asia's chip darlings are getting crushed after a blockbuster run
Image: Machinebrief (auto-discovered)

Business Insider Kioxia's stock has halved from its peak, while Samsung and SK Hynix have each shed about a third of their value as Asia's AI chip rally cools.

  • Asia's AI chip rally is unraveling as investors balk at sky-high valuations and rising market volatility.
  • Japan's Kioxia has lost half its value since peaking after a blockbuster AI-fueled stock surge.
  • South Korea is cracking down on speculative trading after AI chip stocks fueled a market frenzy.

Asia's chip makers have been on a monster AI-fueled rally this year. But after months of relentless gains, some of the region's biggest winners are tumbling as investors question lofty valuations and South Korea moves to rein in speculative trading in one of this year's hottest stock markets.

Nowhere is the reversal more striking than at Japan's Kioxia.

The memory chipmaker was the second-best-performing non-US stock in the MSCI All Country World Investable Market Index in the first half of the year, soaring 631%. Last month, it became Japan's most valuable listed company.

That momentum has unraveled quickly.

Kioxia shares plunged 16% on Friday following an overnight sell-off in US-listed memory stocks. The stock has halved since its June peak, wiping about 30 trillion yen, or roughly $185 billion, off its market value.

The sell-off spread across the region on Friday.

Taiwan Semiconductor Manufacturing Co., the world's largest contract chipmaker, fell over 5% despite reporting blockbuster second-quarter earnings on Thursday, with profits surging 77% from a year earlier.

South Korea's market was closed on Friday, but Samsung Electronics and SK Hynix have already fallen roughly one-third from their peaks this year. SK Hynix's Nasdaq-listed shares closed 14% lower on Thursday.

The weakness followed South Korea's decision to tighten rules on single-stock leveraged exchange-traded funds after weeks of sharp market swings. Regulators said the measures were aimed at cooling excessive speculation.

South Korea had been one of the world's hottest equity markets this year, with the rally fueled in part by heavy retail participation and leveraged bets concentrated in AI-related names.

Top economist and former PIMCO CEO Mohamed El-Erian said South Korean authorities face a delicate balancing act: tackling inflation while heading off excessive financial volatility that could trigger "disorderly deleveraging."

"How this plays out over the coming weeks is worth watching: It's not an easy mix to manage, and the latter, if mismanaged, could have some cross-border spillovers," he wrote on X on Thursday.

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