Apple warns price increases are coming, new Siri continues to impress, more iOS 27 features

Apple CEO Tim Cook warned the Wall Street Journal that rising memory costs will force device price increases. Meanwhile, hands-on impressions of Siri AI continue to impress, and additional iOS 27 features are being explored.

This week, Benjamin and Chance discuss the implications of Tim Cook’s reveal to the Wall Street Journal that Apple cannot mitigate the skyrocketing price of memory no longer, and consumers will soon see Apple’s device prices go up. Also, we have another week of impressive hands-on with Siri AI, and we continue to dive through a grab-bag of other iOS 27 features. And in Happy Hour Plus https://9to5mac.com/join/ , we discuss the potential market reception to the iPhone Air 2, expected to debut six months later than the iPhone 18 Pro. Subscribe at 9to5mac.com/join http://9to5mac.com/join .