{"slug": "apple-pulls-ai-nudify-app-promoted-in-meta-ads", "title": "Apple pulls AI ‘nudify’ app promoted in Meta ads", "summary": "Apple removed the AI-powered 'nudify' app Kromix from the App Store after WIRED reported that Meta ran 32 ads for it, including one featuring an AI-generated pornographic deepfake resembling a prominent female US politician. Meta also took down the campaign, which targeted male users, and Apple stated that Kromix added prohibited features after passing initial review, reiterating its ban on nudification apps. Apple also removed a similar app, MaskAI, after WIRED contacted the company.", "body_md": "* WIRED* reports that Meta ran ads for a now-pulled App Store app that let users create AI-generated pornographic deepfakes of real people, with one of the ads featuring a woman resembling a prominent US politician. Here are the details.\n\n## Apple says app added prohibited features after review\n\nAccording to WIRED, Meta ran a campaign for an app that promoted itself as “the AI that men actually use,” and in one of the ads showed an AI-generated pornographic deepfake of a woman closely resembling a prominent female US politician.\n\nFrom WIRED:\n\nThe tool, which is called Kromix, bills itself as an “AI image styler.” A voice-over for one of the video advertisements, viewed by WIRED, promotes the tool as having “no restrictions,” saying “all the characters are real people” and describing it as “the AI that men actually use.” In one ad, a woman closely resembling a prominent female US politician is seen in front of a US flag and the flag of the president of the US above the caption “What if she moved?” She then winks, before the ad cuts to a scene of a woman with the same face performing in a pornographic video.\n\nThe report notes that both companies took action after WIRED reached out for comment: Apple removed the app from the App Store, while Meta took down the campaign, which had run 32 ads exclusively targeted at male users.\n\nIn its reply to WIRED, Apple stressed that Kromix appeared to have added the prohibited content and features after passing the App Store’s initial review. The company also said:\n\n“We have always strictly prohibited apps designed to generate, distribute, or consume pornography. […] ‘Nudification’ apps are against our App Review Guidelines and we aggressively work to identify and remove apps—as well as the developer accounts behind them—that attempt to evade our processes and policies.”\n\nApple’s points are similar to the comments it offered [just last month](https://9to5mac.com/2026/07/17/apple-ordered-to-remove-8-ai-nonconsensual-undressing-apps-from-the-app-store/), when San Francisco City Attorney David Chiu demanded that the company remove eight “nudify” apps from the App Store.\n\nBack to WIRED’s report, it notes that Kromix isn’t the only app of this kind that Apple has recently removed after being contacted by the publication.\n\nIn a separate investigation, WIRED found that several problematic ads on Meta linked to MaskAI, an App Store app that similarly allowed users to upload photos and face-swap people into sexual situations. Apple also removed that app after WIRED reached out for comment.\n\nTo read WIRED’s full report, [follow this link](https://www.wired.com/story/meta-ran-ads-for-an-app-promising-to-nudify-female-politicians/).\n\n#### Worth checking out on Amazon\n\n[Geoffrey Cain – ‘Steve Jobs in Exile’](https://amzn.to/4v3CS5Q)[David Pogue – ’Apple: The First 50 Years’](https://amzn.to/46Y3nQj)[MacBook Neo](https://amzn.to/47vJmkn)[Logitech MX Master 4](https://amzn.to/3KmIQN7)[AirPods Pro 3](https://www.amazon.com/Apple-Cancellation-Translation-Headphones-High-Fidelity/dp/B0FQFB8FMG?tag=marcmendes-20)[AirTag (2nd Generation) – 4 Pack](https://amzn.to/4sewc3a)[Apple Watch Series 11](https://amzn.to/46VomDB)[Wireless CarPlay adapter](https://www.amazon.com/gp/product/B0F6T6N2B1?tag=marcmendes-20)\n\n*FTC: We use income earning auto affiliate links.* [More.](https://9to5mac.com/about/#affiliate)\n\n[our homepage](http://9to5mac.com/)for all the latest news, and follow 9to5Mac on\n\n[exclusive stories](https://9to5mac.com/feature/exclusive/),\n\n[reviews](https://9to5mac.com/guides/review/),\n\n[how-tos](https://9to5mac.com/guides/how-to/), and\n\n[subscribe to our YouTube channel](https://www.youtube.com/9to5mac)", "url": "https://wpnews.pro/news/apple-pulls-ai-nudify-app-promoted-in-meta-ads", "canonical_source": "https://9to5mac.com/2026/08/18/apple-pulls-ai-nudify-app-promoted-in-meta-ads/", "published_at": "2026-08-18 19:28:04+00:00", "updated_at": "2026-08-18 19:41:05.314322+00:00", "lang": "en", "topics": ["artificial-intelligence", "ai-ethics", "ai-policy", "generative-ai"], "entities": ["Apple", "Meta", "WIRED", "Kromix", "MaskAI", "David Chiu"], "alternates": {"html": "https://wpnews.pro/news/apple-pulls-ai-nudify-app-promoted-in-meta-ads", "markdown": "https://wpnews.pro/news/apple-pulls-ai-nudify-app-promoted-in-meta-ads.md", "text": "https://wpnews.pro/news/apple-pulls-ai-nudify-app-promoted-in-meta-ads.txt", "jsonld": "https://wpnews.pro/news/apple-pulls-ai-nudify-app-promoted-in-meta-ads.jsonld"}}