# Apple dips its toe into AI, but will AI companies compete in hardware?

> Source: <https://ca.finance.yahoo.com/video/apple-dips-toe-ai-ai-152056984.html>
> Published: 2026-09-10 15:20:56+00:00

Apple dips its toe into AI, but will AI companies compete in hardware? Yahoo Finance Video and Julie Hyman Thu, September 10, 2026 at 5:20 p.m. GMT+2 AAPL Bob O'Donnell, TECHnalysis Research, LLC president, joins Market Catalyst host Julie Hyman to talk about Apple's latest debut of Siri AI and other Apple Intelligence features as it starts to compete with AI companies. Terms and Privacy Policy EU DSA Contact Privacy & Cookie Settings