Alibaba's new Qwen model is also taking your job, but this time it's great

Alibaba's new Qwen 3.8 model is marketed with a positive spin, showing a human pursuing hobbies while the AI handles work, contrasting with fear-based messaging from OpenAI and Anthropic. The video promotes the idea of handing off tasks to AI as appealing, though Alibaba's approach may oversimplify AI's actual labor market impact.

Alibaba's new Qwen model is also taking your job, but this time it's great Alibaba is taking a very different marketing approach with its new AI model than OpenAI or Anthropic. Instead of threatening people with job losses, a marketing video makes the idea of handing off work sound appealing. Qwen 3.8 https://the-decoder.com/alibabas-open-weight-qwen3-8-max-takes-on-long-horizon-ai-tasks-with-2-4-trillion-parameters/ does the job while the human pursues hobbies. Alibaba is distancing itself from the fear-based messaging other AI companies https://the-decoder.com/deepmind-and-anthropic-ceos-expect-ai-to-hit-entry-level-jobs-and-internships-in-2026/ favor, where the emphasis tends to fall on how many jobs will soon disappear. Alibaba is oversimplifying AI's actual impact on the labor market just as much as the doomsday scenarios from its competitors. But a positive spin looks a lot better for a publicly traded company. OpenAI https://the-decoder.com/openai-ceo-altman-is-now-pretty-sure-ai-is-net-job-creating-which-is-quite-the-pivot-from-predicting-mass-layoffs/ and Anthropic have caught on too https://the-decoder.com/sam-altman-and-dario-amodei-walk-back-their-ai-job-apocalypse-predictions/ and have started striking a much softer tone. So far, there's no evidence https://the-decoder.com/anthropics-new-study-shows-ai-is-nowhere-near-its-theoretical-job-disruption-potential/ that AI is having a major effect on the job market or even on productivity https://the-decoder.com/frontier-radar-2-why-ai-productivity-gets-lost-between-benchmarks-and-the-balance-sheet/ . Financial markets are a different story https://the-decoder.com/sp-global-sees-openai-as-a-key-credit-risk-for-oracle-and-cuts-its-credit-rating/ . AI News Without the Hype – Curated by Humans Subscribe to THE DECODER for ad-free reading, a weekly AI newsletter, our exclusive "AI Radar" frontier report six times a year, full archive access, and access to our comment section. Subscribe now Qwen https://x.com/Alibaba Qwen/status/2084093402967396594