# AI is rewriting the Big Tech org chart. See which roles are getting hit the most. > Source: > Published: 2026-07-11 14:31:01+00:00 [AI](https://www.businessinsider.com/ai-coding-agents-cursor-human-review-2026-6) isn't replacing engineers so much as [reshaping](https://www.businessinsider.com/ai-tech-jobs-builder-seller-not-measurer-cloudflare-2026-6) who else gets hired. New data from SignalFire shows software engineers make up 55% of hiring at major tech companies, up from 46% in 2019, even as overall hiring remains below pre-pandemic levels. Other functions are shrinking faster. While engineer hiring is down 11% since 2019, design hiring is down 48%, product management has fallen 39%, and marketing is down 36%. The result is a [leaner org chart built around technical talent](https://www.businessinsider.com/ai-supposed-to-kill-tech-jobs-instead-demand-up-2026-6), with fewer specialized support roles. *Sign up for BI's Tech Memo newsletter *[here](https://www.businessinsider.com/subscription/newsletter/tech-memo)*. Reach out to me via email at *[abarr@businessinsider.com](mailto:abarr@businessinsider.com)*.*