61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix

A survey reveals 61% of CMOs find local marketing overly complex, with 99% of senior marketers seeking an AI orchestration layer to manage multi-location visibility, listings, and reviews. Uberall proposes agentic AI as the solution to automate duplicate listing fixes, review responses, and sentiment analysis.

This post was sponsored by Uberall. The opinions expressed in this article are the sponsor’s own. Who should own AI search visibility across all our locations? Should I add more AI tools to manage local listings and reviews, or is that making it worse? When 99% of senior marketers say they want an AI orchestration layer, the question is who leads it. The ideal multi-location marketing world is one where agentic AI fixes duplicate listings, responds to customer reviews, analyzes sentiment, and spots optimization opportunities before the marketer can say “GBP.” However, what multi-location brand CMOs actually have, in today’s … The post 61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix https://www.searchenginejournal.com/61-of-cmos-say-local-marketing-is-too-complex-heres-the-fix/580542/ appeared first on Search Engine Journal https://www.searchenginejournal.com .