{"slug": "5-ai-influencers-on-social-media-from-models-to-a-granny-friendly-with-the", "title": "5 AI ‘influencers’ on social media, from models to a granny friendly with the Biebers", "summary": "AI-generated influencers like Aitana López are gaining popularity on social media, with some earning over $11,600 per month. Created by agencies to avoid reliance on human models, these hyperrealistic avatars attract followers and even celebrity attention, despite not being real.", "body_md": "# 5 AI ‘influencers’ on social media, from models to a granny friendly with the Biebers\n\n[Sumnima Kandangwa](/author/sumnima-kandangwa)\n\nThese women supposedly attend Paris Fashion Week and get invites to top restaurants, but here’s the catch: they’re not real\n\nAitana López is one of the most talked-about influencers at the moment. Since her Instagram account @fit_aitana was created in 2023, featuring lifestyle and beauty content, the pink-haired, 20-something Spanish woman has amassed over 300,000 followers at the time of writing.\n\n[Paris Fashion Week](https://www.scmp.com/magazines/style/fashion/fashion-news/article/3345916/paris-fashion-week-2026-celine-loewe-hermes-balenciaga-givenchy-and-more-highlights?module=inline&pgtype=article)earlier this year. Most importantly, she’s not real.\n\nCreated by Rubén Cruz, the founder of influencer agency named The Clueless, Aitana López is a hyperrealistic AI influencer. Not only was she raking in over US$11,600 a month in 2023, she’s also attracted the attention of prominent male celebrities who’ve apparently tried to slide into her DMs without realising that she’s AI-generated.\n\n“One day, a well-known Latin-American actor texted to ask her out. This actor has about 5 million followers and some of our team watched his TV series when they were kids,” Cruz told Euro News in a 2023 interview.\n\nHer Instagram bio states “virtual soul” and links to @theclueless.ai and @open_artai.\n\nAccording to Cruz, Aitana was created when the agency was struggling to find reliable influencers. “We did it so that we could make a better living and not be dependent on other people who have egos, who have manias, or who just want to make a lot of money by posing,” he said.\n\nDespite the rise in anti-AI sentiments, Aitana is just one of several AI “influencers” who are taking over social media. Here are a few that have been on our radar.", "url": "https://wpnews.pro/news/5-ai-influencers-on-social-media-from-models-to-a-granny-friendly-with-the", "canonical_source": "https://www.scmp.com/magazines/style/lifestyle/leisure/article/3355534/5-ai-influencers-social-media-models-granny-friendly-biebers?utm_source=rss_feed", "published_at": "2026-06-13 10:00:08+00:00", "updated_at": "2026-06-13 10:28:54.955788+00:00", "lang": "en", "topics": ["artificial-intelligence", "generative-ai", "ai-ethics", "ai-products"], "entities": ["Aitana López", "Rubén Cruz", "The Clueless", "Instagram", "Paris Fashion Week", "Euro News"], "alternates": {"html": "https://wpnews.pro/news/5-ai-influencers-on-social-media-from-models-to-a-granny-friendly-with-the", "markdown": "https://wpnews.pro/news/5-ai-influencers-on-social-media-from-models-to-a-granny-friendly-with-the.md", "text": "https://wpnews.pro/news/5-ai-influencers-on-social-media-from-models-to-a-granny-friendly-with-the.txt", "jsonld": "https://wpnews.pro/news/5-ai-influencers-on-social-media-from-models-to-a-granny-friendly-with-the.jsonld"}}