{"slug": "1666-amsterdam-s-developer-says-it-won-t-be-using-any-ai-anymore-and-the-tech-in", "title": "1666: Amsterdam's developer says it 'won't be using any AI anymore', and the tech was only used 'in conception and pre-production'—arguably the most creative phase of the entire process", "summary": "Amsterdam-based studio 1666 announced it will no longer use AI in its development process, stating the technology was only applied during the conception and pre-production phases. The studio's decision marks a notable shift away from AI tools in creative development.", "body_md": "Join the club for quick access. Enter your email below and we'll send confirmation, and sign you up to our newsletter.\n\nBy submitting your information, you confirm you are aged 16 or over,\nhave read our\n[Privacy Policy](https://futureplc.com/privacy-policy/)\nand agree to the\n[Terms & Conditions](https://futureplc.com/future-member-terms-and-conditions/). Geographical rules apply.\n\nYour membership journey starts here.\n\nKeep exploring and earning more as a member.", "url": "https://wpnews.pro/news/1666-amsterdam-s-developer-says-it-won-t-be-using-any-ai-anymore-and-the-tech-in", "canonical_source": "https://www.pcgamer.com/games/action/1666-amsterdams-developer-says-it-wont-be-using-ai-anymore-and-the-tech-was-only-used-in-conception-and-pre-production-arguably-the-most-creative-phase-of-the-entire-process/", "published_at": "2026-08-31 10:03:22+00:00", "updated_at": "2026-08-31 19:24:13.201450+00:00", "lang": "en", "topics": ["artificial-intelligence", "ai-products"], "entities": ["1666"], "alternates": {"html": "https://wpnews.pro/news/1666-amsterdam-s-developer-says-it-won-t-be-using-any-ai-anymore-and-the-tech-in", "markdown": "https://wpnews.pro/news/1666-amsterdam-s-developer-says-it-won-t-be-using-any-ai-anymore-and-the-tech-in.md", "text": "https://wpnews.pro/news/1666-amsterdam-s-developer-says-it-won-t-be-using-any-ai-anymore-and-the-tech-in.txt", "jsonld": "https://wpnews.pro/news/1666-amsterdam-s-developer-says-it-won-t-be-using-any-ai-anymore-and-the-tech-in.jsonld"}}