{"type": "article", "title": "Palo Alto CEO Arora says AI pricing needs to fall 90% as token costs skyrocket", "publisher": "Web Pulse", "url": "https://wpnews.pro/news/palo-alto-ceo-arora-says-ai-pricing-needs-to-fall-90-as-token-costs-skyrocket", "original_source": "https://www.machinebrief.com/news/palo-alto-ceo-arora-says-ai-pricing-needs-to-fall-90percent-9ej4", "published": "2026-07-09T17:24:37+00:00", "accessed": "2026-07-09", "id": "palo-alto-ceo-arora-says-ai-pricing-needs-to-fall-90-as-token-costs-skyrocket"}