{"type": "article", "title": "How AI costs are quietly reshaping principal media deals", "publisher": "Web Pulse", "url": "https://wpnews.pro/news/how-ai-costs-are-quietly-reshaping-principal-media-deals", "original_source": "https://digiday.com/marketing/how-ai-costs-are-quietly-reshaping-principal-media-deals/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss", "published": "2026-07-27T04:01:00+00:00", "accessed": "2026-07-27", "id": "how-ai-costs-are-quietly-reshaping-principal-media-deals"}