{"type": "article", "title": "GenRec: Towards LLM-Native Recommendation at Netflix", "publisher": "Web Pulse", "url": "https://wpnews.pro/news/genrec-towards-llm-native-recommendation-at-netflix", "original_source": "https://netflixtechblog.com/genrec-towards-llm-native-recommendation-at-netflix-f20be6f643e3", "published": "2026-07-31T16:11:24+00:00", "accessed": "2026-07-31", "id": "genrec-towards-llm-native-recommendation-at-netflix"}